Most of us read Op-Eds or Letters to the Editor (LTE) in our local newspapers or online on a weekly basis, but it may not occur to us that we may have unique expertise and insights to contribute to the debate with an Op-Ed or LTE.
Op-Eds and LTEs are a great and often effective way to voice your views and to advocate specific policy solutions, especially on a local level. For example, if you have school-age children, you can draw on your own experiences as a parent to argue for greater school choice and flexibility or higher education reform. Using your expertise can help you to craft a compelling argument which will resonate with readers and local officials. See this guide below and try your hand at writing an op-ed or LTE on an issue you feel passionate about in your community!
Structure:
Introduction of ideas
- Lead or Hook: The beginning is your chance to capture your reader’s attention. What can you start with that will compel your audience to pay attention? Perhaps an anecdote or surprising fact?
- Context: Now back up your idea. In a few lines, explain what the issue is at hand and provide some background and context.
- Thesis: Finally, make an argument. Tell your reader where you stand on this issue.
First body paragraph
- Evidence #1: Describe the central piece of evidence that supports your position.
- Tie Back: Make sure to connect this evidence back to your main argument, explaining to readers how it supports your thesis statement.
Second Body Paragraph
- Evidence #2: Describe a second piece of evidence that supports your position. Try using a different type of persuasion (see types here).
- Tie Back: Again, make sure to connect this evidence back to your main argument, explaining to readers how it supports your thesis statement.
Third Body Paragraph
- Counter Argument: What would be the main argument of the opposing side? Address any flaws in your argument.
- Rebuttal: What is your response to this argument? Why doesn’t it apply to this situation/context?
Conclusion
- Summary: This should not be a summary like in a college or high school essay – it should propose a solution. Tell your readers the “next steps” to the issue or problem you have outlined.
- What do you want the reader to leave with? Give them a personal comment, a call to action or a question that will spur their curiosity on the issue.
Language and Tone
- Be concise and straightforward – avoid being too wordy.
- Do not use jargon.
- Use simple, clear language; avoid flowery prose. If not overly complex, metaphors can be useful to illustrate a point.
- Length can vary, but average is 500 – 750 words.
- Own your expertise! Draw on your own expert knowledge and firsthand experience.
Pitching/Placing Op-Eds
Most media outlets, local and national, will have specific guidelines in their “Opinion” pages for submitting op-eds and LTEs, with contact info provided. For example:
- From the New York Times: “Op-Ed and You“
- Chicago Tribune guidelines
Become an influencer by trying your hand at drafting an Op-Ed or LTE – this could even be a fun Circle activity. Brainstorm ideas, then write up a draft, and share and peer-edit at the next meeting. Follow this roadmap below to get started!
